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Website relaunch and redesign for SMEs

Website relaunch, without starting over on Google.

Your website relaunch at a fixed price: I give your website a new design and send every old address to the matching new page. For SMEs in Höfe, March, Zurich, Zug and across German-speaking Switzerland, from CHF 3'900.–, online in 15 working days.

  • Free check of your website
  • from CHF 3'900.–
  • Old addresses redirected

Redirect list

Example

Joinery, old website

  • /services.htmlredirects to /services/
  • /fitted-kitchens.phpredirects to /kitchens/
  • /team.htmredirects to /about-us/
  • /brochure-2019.pdfredirects to /kitchens/

✓ 4 of 4 old addresses redirected

Every old address gets a new destination. You see the list before anything is switched over.

Five signs

When is a website relaunch worth it?

A new website pays off when the old one makes more work than it brings in. If more than one of these sounds familiar, it is worth a conversation.

  • On a phone, people have to zoom in to read anything.
  • New customers come almost only through referrals, hardly ever through Google.
  • Every small change means calling someone.
  • The site loads slowly, or the browser shows a security warning.
  • You would rather not give out the address any more.

Relaunch or redesign

Website relaunch or redesign: what is the difference?

A website redesign gives your site a new look. A relaunch rebuilds it. It sounds like a detail, but it makes all the difference.

Redesign

A fresh coat of paint on old technology.

Quicker to do, but the old problems stay: slow, hard to change, awkward on a phone.

Relaunch

Rebuilt from the ground up. Your content and old addresses come along.

A new look, clear copy, fast technology. And a website you can update yourself.

I do relaunches, not cosmetic redesigns. If your website is in good technical shape, I will tell you so honestly in our first call. Then you save the money.

Below the surface

How you keep your Google rankings.

The most common mistake in a relaunch: old addresses lead nowhere. Google can no longer find the pages, and visitors land on an error page. I prevent that in four steps.

  1. 01

    Inventory

    before we start

    I list every address on your old website, including old PDFs and pages Google still remembers.

  2. 02

    Redirect list

    approved by you

    Every old address gets a new destination. You see the list before anything is switched over.

  3. 03

    Switch-over

    on the agreed day

    The new website goes live and every redirect works straight away. Google receives the new map of your site.

  4. 04

    Follow-up

    in the weeks after

    I check that Google picks up the new pages and close any gaps before they cost you enquiries.

Prices

What does a website relaunch cost?

The same packages as a new website. Redirecting all your old addresses is included in every relaunch. I check your current website for free in our first call.

Website Start

For small businesses that need a professional website people can find.

fromCHF 3'900.–online in 15 working days

  • Up to 5 pages, text you can edit yourself
  • Loads in under 2 seconds on a phone, measured at handover
  • Google Business Profile set up
  • Privacy policy and imprint
Request a quote

Recommended

Website Business

For businesses that want enquiries, quote requests or bookings through their website.

fromCHF 6'900.–online in 25 working days

  • Up to 10 pages, text you can edit yourself
  • I write the copy for you, after one conversation
  • One connection included, e.g. enquiries straight into bexio or online booking
  • Everything in Website Start
Request a quote

Website Pro

For larger sites with several languages, custom features or a migration.

fromCHF 12'900.–online in 8 weeks

  • Multilingual (German, English and more)
  • Two or more connections to your software
  • Migration of large sites with many pages and languages
  • Custom features, e.g. a quote calculator or client login
Request a quote

Rule of thumb: Start for up to 5 pages, Business if the copy should be rewritten, Pro for large or multilingual websites. All prices in CHF, excluding any applicable VAT. Prices as of October 2026.

Frequently asked questions

What to know before a relaunch.

How much does a website relaunch cost?

The same as a new website: Website Start from CHF 3'900.– for up to 5 pages, Website Business from CHF 6'900.– for up to 10 pages with new copy, Website Pro from CHF 12'900.– for large or multilingual websites. Redirecting all your old addresses is always included. You get a fixed-price quote within 48 hours of our call.

Will I lose my Google rankings with a relaunch?

Rankings are usually lost in a relaunch because old addresses lead nowhere. That is exactly what I prevent: every old address leads to the matching new page. Small ups and downs in the first few weeks are normal. Nobody can honestly guarantee you specific positions on Google, and neither do I.

What do you look at in the free check?

How fast your website loads on a phone, which pages Google finds, how easy it is to contact you, and whether the technology behind it is still up to date. You get an honest assessment, even if it is: keep your current website for now.

Does my old website stay online during the relaunch?

Yes. The new website is built separately, and you see it before it goes live. On the agreed day I switch over. Your email keeps working as before; I check that before the switch.

I am still on a website subscription. What now?

Check the notice period and whether the domain is registered in your name. I will help you with that and plan the start date so that, as far as possible, you don't pay twice. Afterwards, the new website belongs to you.

How long does a website relaunch take?

Website Start goes online in 15 working days, Website Business in 25 working days, Website Pro in 8 weeks. The date is in the quote. If I deliver late, you get 5% of the price back for each week or part of a week of delay, up to 20%.

Next available start: February 2027

Send me your website address.

I will look at it before we talk. In a free first call you find out what can stay, what should go and what a relaunch costs. Reply within 24 hours on working days.

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